How many pillows do you sleep with? For most, the answer might be one or two, but according to a recent study by M&S, Gen Z is breaking the norm—opting for up to seven pillows at bedtime!


While this might sound like the ultimate cozy setup, sleep experts warn that this trend could do more harm than good.


What’s the Deal with Seven Pillows?


The M&S study reveals that while the general consensus for pillows ranges between one and three, a surprising 4% of 18–24-year-olds sleep with seven pillows. For context, 50% of participants said they prefer three to four pillows—already exceeding the recommended range. But is piling on pillows really as luxurious and beneficial as it seems?


The Downside of Pillow Overload


- Poor spinal alignment: Too many pillows can force your neck and spine into unnatural positions.


- Overheating: Excessive cushioning can trap heat, leading to discomfort during the night.


- Increased restlessness: A crowded bed can disrupt sleep quality rather than improve it.


Better Alternatives to Seven Pillows


- Body Pillow: Perfect for side sleepers or pregnant individuals, offering full-body support.


- Wedge Pillow: Ideal for elevating the upper body, especially for those with GERD or acid reflux.


- Custom Pillow Setup: Strategically use fewer pillows tailored to your sleep position and needs.


How Many Pillows Should You Sleep With?


- Back sleepers: 1–2 pillows to keep the neck aligned.


- Side sleepers: 2–3 pillows for neck and shoulder support.


- Stomach sleepers: 1 thin pillow to prevent strain on the neck.


Pillows We Love


- Simba Hybrid Pillow: Best for side sleepers, with adjustable filling to customize firmness.


- Scooms Hungarian Goose Down Pillow: Perfect for restless sleepers, offering coolness and plump support.


While Gen Z’s obsession with seven pillows might sound indulgent, experts agree it’s not the recipe for restful sleep. Stick to a setup that supports your sleep style, and opt for high-quality pillows that cater to your needs. Comfort doesn’t come from the number of pillows—it comes from choosing the right ones!


What about you? How many pillows do you think is the sweet spot? Let us know, and sweet dreams!